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	<title>Comments on: Swine Flu, Susan Boyle And The Network Multiplier Effect</title>
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	<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/</link>
	<description>Digital Media &#38; Social Marketing Strategist - Flat World Evangelist</description>
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		<title>By: Tibi</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-257</link>
		<dc:creator>Tibi</dc:creator>
		<pubDate>Tue, 22 Dec 2009 08:15:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-257</guid>
		<description>Thank you for this wonderful explanation. Efficient tools for communication, collaboration and coordination, this is the most important thing to retain about the new technology. This is also the reason why the future belongs to the multitude. This goes beyond marketing guys. This new technology will affect culture, creation, production, it will revolutionize society, it will make it more democratic and more inclusive. Networks will dethrone centralized organizations based on the command and control paradigm. And the individual HAS a place within a network, is more valued than within a vertical.</description>
		<content:encoded><![CDATA[<p>Thank you for this wonderful explanation. Efficient tools for communication, collaboration and coordination, this is the most important thing to retain about the new technology. This is also the reason why the future belongs to the multitude. This goes beyond marketing guys. This new technology will affect culture, creation, production, it will revolutionize society, it will make it more democratic and more inclusive. Networks will dethrone centralized organizations based on the command and control paradigm. And the individual HAS a place within a network, is more valued than within a vertical.</p>
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		<title>By: Mediaista</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-143</link>
		<dc:creator>Mediaista</dc:creator>
		<pubDate>Wed, 01 Jul 2009 13:24:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-143</guid>
		<description>May I modify Metcalf&#039;s Law when dealing with Twitter?  I&#039;m seeing about a 30% spambot rate in followers.  I think Metcalf&#039;s Law is spot on, but doesn&#039;t provide a discount for the spammers.  Thus, I propose a 30% reduction, which would look as such: n(n-1)/2 * 0.7 </description>
		<content:encoded><![CDATA[<p>May I modify Metcalf&#039;s Law when dealing with Twitter?  I&#039;m seeing about a 30% spambot rate in followers.  I think Metcalf&#039;s Law is spot on, but doesn&#039;t provide a discount for the spammers.  Thus, I propose a 30% reduction, which would look as such: n(n-1)/2 * 0.7</p>
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		<title>By: David Reinhardt</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-109</link>
		<dc:creator>David Reinhardt</dc:creator>
		<pubDate>Thu, 18 Jun 2009 13:21:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-109</guid>
		<description>An interesting overview of the viral effect. Reminds me of Malcom Gladwell&#039;s mavens from The Tipping Point. I am doing a lot of thinking around convincing companies to consider social networking as part of the brand comms policies and being able to demonstrate numbers in this fashion makes a very compelling argument. </description>
		<content:encoded><![CDATA[<p>An interesting overview of the viral effect. Reminds me of Malcom Gladwell&#039;s mavens from The Tipping Point. I am doing a lot of thinking around convincing companies to consider social networking as part of the brand comms policies and being able to demonstrate numbers in this fashion makes a very compelling argument.</p>
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		<title>By: Marcos A. Rondineli</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-95</link>
		<dc:creator>Marcos A. Rondineli</dc:creator>
		<pubDate>Sun, 14 Jun 2009 06:11:06 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-95</guid>
		<description>George, affect people with virus is the solution to win the infections ... You are a genious, allow me to share my thinkings with you. 
The doorway to future is security and none other could be better than teaching virus to recognize their own malignity and get read of them before they get to us. 
Lovelly. </description>
		<content:encoded><![CDATA[<p>George, affect people with virus is the solution to win the infections &#8230; You are a genious, allow me to share my thinkings with you.<br />
The doorway to future is security and none other could be better than teaching virus to recognize their own malignity and get read of them before they get to us.<br />
Lovelly.</p>
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		<title>By: Marco</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-88</link>
		<dc:creator>Marco</dc:creator>
		<pubDate>Fri, 05 Jun 2009 20:48:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-88</guid>
		<description>Impressive... </description>
		<content:encoded><![CDATA[<p>Impressive&#8230;</p>
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		<title>By: Kami</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-72</link>
		<dc:creator>Kami</dc:creator>
		<pubDate>Tue, 26 May 2009 03:24:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-72</guid>
		<description>So glad for blogchat and finding your blog. This is brilliantly lays out the basic principles. You can see Reed&#039;s law, or something like it, at work if you have a LinkedIn. Just under your network numbers they tell you something like: 
 
321 Connections links you to  4,981,400+  professionals  
 
I look forward to getting to know you better, I have added your blog to my blogroll. </description>
		<content:encoded><![CDATA[<p>So glad for blogchat and finding your blog. This is brilliantly lays out the basic principles. You can see Reed&#039;s law, or something like it, at work if you have a LinkedIn. Just under your network numbers they tell you something like: </p>
<p>321 Connections links you to  4,981,400+  professionals  </p>
<p>I look forward to getting to know you better, I have added your blog to my blogroll.</p>
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		<title>By: George Benckenstein</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-71</link>
		<dc:creator>George Benckenstein</dc:creator>
		<pubDate>Tue, 26 May 2009 02:43:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-71</guid>
		<description>definitely a good point. </description>
		<content:encoded><![CDATA[<p>definitely a good point.</p>
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		<title>By: spinchange</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-70</link>
		<dc:creator>spinchange</dc:creator>
		<pubDate>Mon, 25 May 2009 02:55:39 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-70</guid>
		<description>my last statement should have read, If you seek only to gain influence -and *NOT* truly be influenced- you&#039;re missing out on so much. </description>
		<content:encoded><![CDATA[<p>my last statement should have read, If you seek only to gain influence -and *NOT* truly be influenced- you&#039;re missing out on so much.</p>
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		<title>By: spinchange</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-69</link>
		<dc:creator>spinchange</dc:creator>
		<pubDate>Mon, 25 May 2009 02:53:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-69</guid>
		<description>I&#039;ve long sought an &quot;immunization&quot; from the subversive nature of viral marketing. While Doc Searls said that, &quot;Markets are conversations,&quot; Chris Locke reminds us of the inverse corollary that, &quot;Conversations are not markets.&quot; If you seek to only to gain influence -and truly be influenced- you&#039;re missing out on so much. 
 </description>
		<content:encoded><![CDATA[<p>I&#039;ve long sought an &quot;immunization&quot; from the subversive nature of viral marketing. While Doc Searls said that, &quot;Markets are conversations,&quot; Chris Locke reminds us of the inverse corollary that, &quot;Conversations are not markets.&quot; If you seek to only to gain influence -and truly be influenced- you&#039;re missing out on so much.</p>
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		<title>By: Allbidder</title>
		<link>http://www.benckenstein.com/digital-media/swine-flu-susan-boyle-and-the-network-multiplier-effect/comment-page-1/#comment-41</link>
		<dc:creator>Allbidder</dc:creator>
		<pubDate>Tue, 19 May 2009 13:21:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.benckenstein.com/?p=134#comment-41</guid>
		<description>Very well explained and presented. ..Now I just got to figure out on how to use this knowledge to make my business expand exponentialy. If anyone could give me some Ideas that would be very 
welcome </description>
		<content:encoded><![CDATA[<p>Very well explained and presented. ..Now I just got to figure out on how to use this knowledge to make my business expand exponentialy. If anyone could give me some Ideas that would be very<br />
welcome</p>
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